BORN IN THE MUD.
BUILT FOR THE BOLT.
Step into our top picks
rugged, real, and ready to wear
T-SHIRTS
Wear your attitude
SHORTS
Comfort with a kick
SKI-MASK
Mystery, mischief, style
Gunner is your regular run of the mill, gun toting' alligator. Originating from a swamp in the Florida Everglades, he once ate an armed poacher tryin to steal his woman's eggs, but not before the poacher could shoot her dead. He picked up the pistols of his enemy and vowed to protect the swamp and all the critters who live there.
Swamp Billy isn't just a brand. It's a way of life. Rooted in Southern grit and fueled by backwoods pride. We craft gear for the wild ones, the ones who fish at sunrise, raise hell at sundown, and never fold under pressure. From bayous to back alleys, Swamp Billy brings attitude to your everyday wear.
Willy is just your average moonshine drinking, corncob smoking, banjo playing, creek water catfish. Nothing happens in the swamp that he doesn't catch wind of, and for the right price he might tell you what he's heard. Willy lives a humble life as a swamp cabbage farmer who brews shine on the side. He is widely respected throughout the swamp and often sought out for advice by the other critters.
Characters inspired by critters found in the Florida wilderness, a portion of sales at the end of each year will be donated to a wildlife preservation Florida Swamp Billy.
Reba had her rise to fame when her amazing voice was heard across the swamp singing a tune. Word of her talent spread like wildfire and Florida designated the mockingbird as its state bird in honor of her, though once it was discovered she couldn't come up with material of her own she got dropped from her label. She moved back to the swamp as a washed up celebrity who is always down to the swamp cabbage that Willy grows.
